Gucci will now accept cryptocurrency payments at select retailers – Cash Opportunity

Gucci will now accept cryptocurrency payments at select retailers – Cash Opportunity
Gucci will accept payments in twelve different cryptocurrencies (Photo: Reuters / Bobby Yip / File)

purpose Gucci will start accepting payments inside cryptocurrencies in select retailers as the company continues its journey of experimentation in the crypto world.

The Gucci pilot project will begin in select stores United States later this month, with plans to expand to all stores in North America next month, according to Vogue Business.

The cryptocurrencies that will be acquired by the brand are bitcoin (BTC), bitcoin cash (BCH), ethereum (ETH)bitcoin wrap (WBTC), Litecoin (LTC), dogecoin (DOGE)shiba inu (SHIB) and five stabilitycoins pegged to dollar.

Gucci Cryptocurrency payments will be made via QR Code sent to customers via email, which will allow them to link their wallets and make payments.

Gucci is everywhere in the crypto world

Gucci has already made significant strides in the crypto and blockchain gaming world. The company has a dedicated team for initial focus Web 3.0 and has had over 19 million visitors to Gucci Garden, its entertainment venue metaverse Roblox.

The goal is to create a few “skins”, which change the appearance of the avatar inside gamesuch as Animal Crossing and Pokémon Go.

“There are more and more ‘second world’ where you can express yourself, but there may be an unbelievable amount of value placed on people who want to express themselves in the world. virtual with virtual goods, by the virtual user, “said the Gucci business director Robert Triefus.

The target also gets a grid of virtual land in the metaverse of The Sandbox. Last year, Gucci became popular online when digital bags sold for $ 4,000 on the Roblox market, rising from the real world equivalent.

Gucci’s move comes at a time when other luxury goods have joined the cryptocurrency payments.

Earlier this week, the American luxury academy Equinox announced the acceptance of cryptocurrencies in rooms in New York. Last month, Off-White clothing began accepting cryptocurrency payments in Paris, London and Milan.

“We know people are willing to pay good attention to NFTs, digital devices and to have a second life in the metaverse,” Triefus said in an interview. “So the income can be total. You have to understand how to promote the experience like it does in the real world, and ensure that the experience is over. or send consumers needs from that brand. “

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